Simentra target Homeland Security opportunities

Consideration for foreign direct investment unit in the UK has given rise to an opportunity for major UK plc to continue their work with Simentra in a bid to seek major solution providers for the emerging market of Homeland Security.

San Jose, Bracknell, Belfast, Sydney, Johannesburg 15th December 2004

Simentra Ltd, a company providing a low-risk, cost effective and fast route to the international market for early stage and venture capital backed high-growth technology firms, today announced the appointment by a major plc in the UK, with operations in the USA to base a project to identify major solution providers in the Homeland Security sector that would benefit from a UK market entry strategy combining their expertise in the USA with the client in the UK.

The program combines the unique location services offerings and the ICT solutions from the UK client with the award winning research and development that has been conducted in the UK. With the imminent change in UK Civil Contingencies legislation, new technology solutions that will use GIS and biometrics technology will provide a new focus to their service revenues. The USA based program is designed to promote the complete suite of services for USA based agencies, technology companies and security providers seeking to consider a new UK operation as part of their location development plans. Whilst some operators are seeking joint ventures, partnerships or acquisition policies as a route to market, Simentra will attempt to direct strategy by way of their client.

Simentra Government Business Unit will provide a unique series of high profile meetings in the industry for qualified company prospects who seek to learn more about the client offering and their program for UK market entry. Gareth White who will work in conjunction with the international team at Simentra in the USA said:

"Through the new and emerging Homeland Security practice in the UK, there is immense potential to use the power of our client to change the perception and the experience that the UK consumer has with protection and assurance of their safety. Simentra are confident that there will be a concentrated interest in the UK market from USA based operators and that new technology solutions will maximise the potential of what is sure to be a growth sector in the future."

Simentra international business acceleration model continues to support the promotion of a new range of technology solutions to industry decision makers, analysts and international companies that would match the UK vision of future homeland security operations.

About Simentra Ltd

Simentra Ltd is an International Risk Assessment company dedicated to providing intelligent and cost effective solutions to government, private corporations and the emergency services sector. The company Charter Series offers a range of assessment, fusion and training products and services to mitigate the risks associated with modern society and business practice and prepare for associated response protocols. Simentra is a subsidiary of AssetCo PLc in the UK www.assetco.com . Simentra has offices in Belfast (Northern Ireland), London (UK), and Houston (USA).

For more information, please visit http://www.simentra.com/